14: (Special) Lessons from United: Finding the Little Dipper Among Sea of Stars

We have a special episode for you today. KGO Radio's Jason Middleton talked with Rosabel Tao about what we can learn from the United Airlines PR fiasco. Hope you enjoy it.

Rosabel is a Principal at Cunningham Collective, has more than 25 years of corporate communications experience. She knows first-hand about the importance of a well-crafted, timely first response. She has also helped guide a major financial brand into newer, more productive waters when it comes to building a customer-satisfaction culture.